Pinterest and Tumblr in the competition
While Facebook, Twitter and Google+ Social Media-dominated world, reports on creative platforms like Pinterest or Tumblr little. Completely wrong: In his network Pinterest combines with a rising trend now 70 million users worldwide (as of July 2013). But also the Blogging platform "Tumblr" is gaining more and more importance and generates with his Blog-concept, increasing numbers of users. Already now, with almost six percent of all Internet users will visit more than 100 million people in Tumblr on a regular basis. The values are note Numbers and reason enough to investigate both Social Media platforms in more detail.
Pinterest or Tumblr?
Pinterest - social network with a focus on images
Similar to its direct competitor "Tumblr", is Pinterest , a so-called "pictures network", in the images collections on virtual Bulletin boards folders. Other users can rate this image in the connection also to your boards, share it and comment on it. The basic idea behind Pinterest of the common exchange about different Hobbies, interests and shopping tips, using the boards is.
- According to "Google Ad Planner" is Pinterest used with 80 percent of mostly of middle-aged women. Due to these facts, Pinterest has established itself inadvertently as a "platform for mothers", which is also reflected in the prevailing contents.
- Users of Pinterest and Tumblr to use the platforms primarily for the pictures Sharing. However, the pictures on Pinterest, other than in the case of Tumblr, mostly from topics such as "D. I. Y. & Crafts", "Interior Design" and "Food & Drink". Pinterest of interest exchange is thus often about brands and products.
- In a direct comparison, it is striking that they are, in terms of creativity and free development of Pinterest is a bit limited. However, the Design of Pinterest is clearer and the functions are easier to locate and operate. Especially newcomers who came before, hardly with Social Media platforms in touch, find their way here quickly.
Tumblr Blog for the witty exchange of Interests
In February, founded in 2007, Tumblr is a Blogging platform that allows you to text, images, Video and audio files in a Blog post. Also in Tumblr you can share, in addition to your own content, third party contributions, by entries from other Tumblr Blogs "reblog".
- Tumblr is used predominantly by adolescents and young adults. The male and female proportion is balanced on Tumblr almost.
- On the Blogging platform, the theme can hardly be more different: Although in a Tumblr with the blog title and the Blog Theme, a specific topic is to be restricted, the content is usually comprehensive and Person-related. Despite the great diversity of topics of the content are mainly in the area of "Fashion", "Hipster Stuff" and "Fun".
- In Tumblr, the personal creativity and individuality plays a big role. The interest exchange is mostly about ideas, values, and aesthetic mood pictures. Due to the numerous options and features you need to find, however, only deal. Tumblr is designed to your own Social Media world with individualists who see no need to link to other platforms produce.
Tumblr Blog
A great competitor to Pinterest and Tumblr, the free photo - and Video-Sharing application "Instagram is". In a further practical tip we explain the differences and Gemeinsamkeoten Tumblr, and Instagram.
