Google Adwords: The cost of advertising on Google
- In the case of Google Adwords you pay for your Ads is no fixed amount. You only pay for the visitors that land at the end really through the ad on your website.
- When you Create the ad, you can specify the amount you want to spend, on average, per day. This value is then calculated on a month high.
- The average amount per day may vary in reality. Time and more users will visit, time less users to your page. By the monthly amount, however your cost will be set on the Limit. More than the monthly amount indicated Google will not charge.
- Among the monthly costs, you can find the predicted number of clicks. This is also variable, the values are quite reliable.
Cost of Google Adwords
Google Adwords: summary of costs
- In the case of Google Adwords, you only pay for success. No one clicks on your ad, lands none on your website. Loss you do not do so in the worst case, however.
- For smaller companies, Google recommends a daily use of 10 to 20 euros. Per Euro spent, you can expect 50 to 100 clicks on your website.
- The more money you invest, the better your ad will be positioned. There are many other competitors using the same keywords, you will be outbid with a smaller Adwords Budget often.
Cost of Google Adwords
In the next practical tip we will show you how to use the Google Keyword Planner correctly to use.
