Anonymous find, right off the bat, the Motto of the alternative search engine – find
The search engine DuckDuckGo has clear objectives: to searches to remain anonymous, search results by relevance instead of Marketing measures appear. Became known, the search engine primarily as "anonymous Alternative" to Google. Overall, the Search Engine is characterized by four "unique characteristics":
The home page of DuckDuckGo
1. "We have countless Extras" Goodies from DuckDuckGo
Among the Extras you will find about Code-generators-for-web-design, current financial trends, or a Tool that will give you random passwords created.
DuckDuckGo about yourself
2. "We do not track you" – the search engine does not store any data
The privacy policy explains the owner that DuckDuckGo stores no data. As a result, the search engine prevents users ' data to third parties.
3. "We remove the clutter" – DuckDuckGo displays little advertising
Compared with Google's relatively little advertising on DuckDuckGo. Since the search engine has become popular, has also changed the advertising scheme a bit. Meanwhile, ads for competitors, Google appear (see Screenshot). Nevertheless, the results are largely free of sponsored Links and advertising.
Advertising to the competition
4. "We don't put you in a filter bubble" – the search engine is not typed
Who moves for a long time in the Internet, the device bladder in a Filter. The more data you circulate, the better side, the operator can display you exactly what you are interested in apparently. Topics, with which you can not deal, can no longer reach you. Here is an example:
- You need a new Notebook.
- A Google search for laptops – because the Name is known, start to search for devices of the brand Dell.
- The more searches you start, the more often advertising for Dell appears Notebooks on Facebook, Google, and other sites.
- You have linked several searches with the terms "Dell" and "Notebooks", Google shows you the first devices from Dell, if you're just looking for "Notebooks".
- Google has recognized you as a quasi-Dell-lovers – and last search results, and to return ads to other brands.
Since DuckDuckGo does not store any data, all information remains unfiltered – the search engine, prevents you from be of new subjects closed: you get a search for "laptops" continue to results to devices of all sorts of manufacturers.
As you your privacy otherwise protect, learn these practical tips.
